Green Voice

NEWH Green Voice exists to make sustainability practical and relevant for the hospitality industry.

It was created to support professionals and students who are balancing environmental responsibility, human health, and social equity with the realities of design, operations, and project delivery. The goal is clarity and progress around sustainability in hospitality.

Industry Partnership & Investment

NEWH Green Voice is made possible through industry partnership and reinvestment. Support from NEWH Friends of Green Voice sponsors helps fund programming and education, while also extending impact through student scholarships.

Programming Support
Sponsor investments directly fund educational initiatives and sustainability programming.
Student Scholarships
Extending impact through financial support for emerging professionals in sustainable hospitality.

Green Voice Partners

Green Voice is supported by a curated group of industry partners investing in sustainable progress, education, and the future of hospitality design.

2025 NEWH Green Voice Design Competition Winners

Award-winning students and the projects recognized for sustainable hospitality design.

2025
Trey Phillips
Interior Architecture & Design student at the University of Tennessee at Chattanooga, Trey creates emotionally driven spaces that emphasize human experience, natural materials, and a strong connection between indoors and outdoors.
2025
Reagan Vaughan
Interior Architecture & Design student at the University of Tennessee at Chattanooga, Reagan brings a people-first approach to hospitality design, focused on how users interact with space, function, and culture.
2025
Alexa Jaspan
Graduate Interior Architecture student at Florida International University, Alexa brings a globally influenced, human-centered approach to design, shaped by her multicultural background and passion for hospitality environments.
2025
Katia Rodriguez
Interior Architecture student, Katia approaches design as a balance of creativity and impact, with a strong focus on how spaces shape human experience and everyday life.

Green Voice Design Competition

That investment shows up through the annual NEWH Green Voice Design Competition. The competition invites students to apply sustainable products and practices within a real design challenge.

Competition Benefits
Real Design Challenges:
Students work on authentic hospitality projects with sustainability focus.
Presentation Experience:
Participants gain valuable experience presenting their work to industry.
Industry Visibility:
The industry gains visibility into emerging talent and ideas shaping hospitality's future.

NEWH Green Voice Design Competition / Adaptive Reuse Hotel Design Challenge
Competition Overview

The future of hospitality is increasingly shaped by adaptive reuse—the transformation of existing buildings into vibrant destinations that preserve resources, celebrate local identity, and reduce environmental impact. This competition challenges students to reimagine an existing commercial building as a sustainable hotel that enriches both the guest experience and the surrounding community.

Participants will develop an innovative hospitality design that demonstrates thoughtful adaptive reuse, responsible material selection, and a commitment to human health and environmental stewardship. Designs should integrate sustainable products, emerging technologies, and evidence-based design strategies while creating memorable guest experiences and healthy workplaces for hotel employees.

Students are encouraged to think beyond aesthetics by considering how architecture, interiors, materials, lighting, sound, texture, scent, and technology work together to create an immersive hospitality experience.

There is no prescribed project budget. Creativity, innovation, and sustainability are the priorities.

Eligibility & Participation

  • Instructors may use the competition as a class project. Each student must submit an application.
  • Open to declared Interior Design or Architecture students attending an accredited college/university
    • Undergraduate – must be a Junior or Senior
    • Graduate student enrolled in a master’s degree program
  • The competition can be completed individually or as a team. Teams: The team can be composed of no more than (2) students who meet the criteria above. If Undergrad and Grad students work together, then the submission will compete for the Graduate level award. If awarded, students will split the $7,500 scholarship. Each student would receive paid travel and lodging for the awards event.
  • Winner(s) must be available to attend the awards event at BDNY in November 2027 (travel and lodging are provided). If unable to attend for valid reasons, student may be asked to select (1) college representative (faculty or advisor) to attend on their behalf.
  • Each student must submit an application.
  • Due date for all submittals: Sunday, January 31, 2027, at 11:59 pm EST

Awards

The Green Voice Design Competition awards:

  • $7,500 undergraduate scholarship
  • $7,500 graduate scholarship

Winners receive travel and accommodations to attend the awards presentation at BDNY in New York, where their work is recognized in front of industry leaders.

Scholarship funds are awarded directly to the recipient’s academic institution to support continued education. To receive the scholarship, you must be a currently enrolled student with past, current or upcoming debt through your college for tuition or program approved books/supplies. Scholarship awards are generously donated by NEWH Friends of Green Voice sponsors.

 

Project Site

Select an existing commercial building anywhere in the world and transform it into a hotel property.
The selected building:

  • May be located in an urban, suburban, or rural setting.
  • May be occupied or vacant.
  • Must be an existing commercial structure suitable for adaptive reuse.
  • May be identified using Google Earth or other mapping resources.

The project should demonstrate how adaptive reuse preserves existing building resources while creating new economic, environmental, and social value for the community.

Design Challenge

Your proposal should communicate a compelling story that connects the building’s history, the surrounding community, and the future guest experience.
Through storyboards, plans, diagrams, annotations, rapid visualization, 2D documentation, and 3D renderings, demonstrate how your design:

  • Celebrates the existing building while giving it a new purpose;
  • Creates meaningful guest experiences;
  • Supports employee wellness and operational efficiency;
  • Minimizes environmental impact;
  • Contributes positively to the surrounding neighborhood and culture.
Design solutions should thoughtfully consider sensory experiences—including light, sound, touch, materiality, and atmosphere—in addition to visual aesthetics.

Design Criteria

1. Adaptive Reuse
Demonstrate how the existing commercial building has been transformed into a successful hospitality destination while preserving significant architectural features whenever appropriate.

Your design should clearly explain:

• Why this building was selected.
• How the existing structure informed the design.
• How the project extends the useful life of the building.
• How the adaptive reuse benefits the surrounding community.
2. Healthy & Sustainable Materials
Projects must address the LEED v4.1 Interior Design + Construction (ID+C) Materials and Resources – Material Ingredients Credit ID+C Guide by pursuing either:

Option 1 – Material Ingredient Reporting, or
Option 2 – Material Ingredient Optimization

Students should demonstrate an understanding of material transparency and healthy product selection.

Helpful resources include:

https://www.mindfulmaterials.com/cmf-reference-guide
https://transparencycatalog.com/
https://www.ecomedes.com/
3. Innovation & Emerging Technology
Integrate technologies that improve sustainability, operational performance, guest comfort, and employee well-being.

Examples include:

• energy-efficient lighting systems
• smart guest room controls
• high-performance HVAC systems
• daylight harvesting
• operable window treatments
• renewable energy strategies
• water conservation technologies
• innovative plumbing fixtures
• indoor environmental quality monitoring
• wellness-focused technologies

Designs should explain how these technologies contribute to the project's sustainability goals.

Location Requirements

Provide a narrative describing:

• Why the building was selected.
• Why the geographic location was chosen.
• The relationship between the building and its surrounding community and culture.
• How the project supports neighborhood revitalization and long-term sustainability.

Include:

• Graphic Site plan
• Building orientation
• Relationship to surrounding context
• Community analysis

Materials & Product Requirements

Projects must include:

  • Material specifications and construction notes supporting the design intent
  • Sustainable interior finish selections
  • Furniture selections supporting the chosen LEED strategy
  • Organized schedules for furniture, lighting, finishes, and other specified products
Students should clearly document how selected materials contribute toward LEED v4.1 Material Ingredient requirements.

Design Scope

The proposed hotel shall provide a complete hospitality experience that reflects the student’s design concept while demonstrating adaptive reuse, sustainable design, and operational functionality.

Space sizes are recommendations and may vary based on the selected building and overall hotel concept. Students should justify significant deviations within their project narrative.

Required Spaces

  • 1. Arrival Experience, Lobby & Reception

    Recommended Size: 1,200–2,500 SF
    The arrival experience should establish the identity of the hotel and provide an intuitive sequence from entry through guest check-in.

    Minimum program elements include:
    • Building entrance and vestibule
    • Reception/check-in desk
    • Concierge or guest services area
    • Waiting/lounge seating
    • Flexible social gathering space
    • Feature wall, artwork, or signature design element
    • Circulation to elevators and public amenities
    • Luggage storage (may be behind the desk)
    • ADA-compliant circulation
    • Integrated branding and wayfinding

    Students should consider:
    • First impressions
    • Accessibility
    • Guest flow
    • Acoustics
    • Lighting
    • Indoor environmental quality
    • Biophilic design opportunities

  • 2. Upscale Guest Room

    Design two (2) distinct guest room schemes
    Recommended Size: 375–500 SF each (including bathroom)
    The two guest rooms should share the same overall design language while demonstrating flexibility through different layouts, finishes, or guest experiences.

    Each guest room should include:
    • Entry vestibule
    • Sleeping area
    • Lounge or seating area
    • Workstation
    • Wardrobe/closet
    • Luggage storage
    • Beverage station or mini-bar
    • Television/media wall
    • Appropriate lighting layers
    • Window treatments
    • ADA considerations where applicable

    Bathroom should include:
    • Vanity
    • Toilet
    • Shower or tub/shower combination
    • Storage
    • Mirrors
    • Sustainable plumbing fixtures
    • Accessible clearances where applicable

    Students should demonstrate thoughtful integration of:
    • Wellness
    • Material selection
    • Guest comfort
    • Lighting control
    • Acoustics
    • Technology
    • Energy efficiency

  • In Addition to the Required Spaces, Select Two (2) of the Following
  • Spa & Wellness Center

    Recommended Size: 2,000–5,000 SF

    Minimum program:
    • Reception/check-in
    • Waiting lounge
    • Two treatment rooms
    • Locker rooms
    • Restrooms
    • Relaxation lounge
    • Retail display
    • Staff support/storage

    Optional features:
    • Sauna
    • Steam room
    • Cold plunge
    • Outdoor wellness area
    • Meditation room
    • Hydrotherapy

    Students should emphasize wellness, acoustics, lighting, indoor air quality, and sustainable materials.

  • Swimming Pool

    Recommended Size: 3,000–6,000 SF

    Minimum program:
    • Pool
    • Pool deck
    • Lounge seating
    • Towel station
    • Restrooms
    • Mechanical/service access

    Optional:
    • Indoor/outdoor connection
    • Hot tub
    • Cabanas
    • Food and beverage service
    • Green roof integration

  • Restaurant, Bar, or Café

    Recommended Size:: 2,000–4,500 SF

    Program should include:
    • Host station
    • Dining area
    • Bar (if applicable)
    • Service circulation
    • Waiting area
    • Point-of-sale
    • Accessible seating

    Kitchen design is not required, but students should indicate:
    • Kitchen location
    • Food service relationship
    • Service circulation
    • Back-of-house access

    Students should consider flexibility between daytime and evening use.

  • Fitness Center

    Recommended Size: 1,500–3,000 SF

    Minimum program:
    • Reception or check-in
    • Cardio area
    • Strength training area
    • Functional fitness/stretching area
    • Hydration station
    • Storage
    • Restrooms or connection to locker rooms

    Optional:
    • Group fitness studio
    • Recovery space
    • Outdoor fitness terrace

    Designs should prioritize daylight, ventilation, durable materials, and user wellness.

  • Innovative Public Space

    Recommended Size: 1,500–5,000 SF
    Students are encouraged to develop a unique public destination that enhances both the hotel and the surrounding community.

    Possible concepts include:
    • Art gallery
    • Cultural exhibition
    • Local maker marketplace
    • Community event venue
    • Rooftop gathering space
    • Botanical conservatory
    • Library
    • Co-working lounge
    • Wellness studio
    • Interactive digital experience
    • Educational space
    • Outdoor gathering plaza

    Minimum program should include:
    • Public gathering area
    • Flexible seating
    • Integrated technology
    • Wayfinding
    • Lighting strategy
    • Accessibility
    • Storage or support space as appropriate

    Students should clearly explain how this space supports the hotel’s brand while creating value for the surrounding community.

Final Submission Requirements

You will submit 2 PDFs as outlined below:

  • Drawing Requirements & Sustainability Documentation

    Submit in 1 PDF

    Include sufficient documentation to communicate the complete design solution.

    Required drawings include:

    • Site plan to show building orientation and relationship to surrounding context
    • Floor plans of all designed spaces
    • Furniture plans of all designed spaces
    • Reflected ceiling plans
    • Floor Finish plans
    • Interior elevations of the main walls showing important elements of the design concept
    • Color & Material schedule including – LEED v4.1 Materials documentation column with the product selected and link the associated sustainability certificate
    • Branding and signage concepts
    • Perspective renderings, rapid visualizations, process sketches – telling the guest experience and showing design intent for spaces. If AI was used to augment the student’s work, disclose what program, how it was used and what views.
    • Construction notes where appropriate
    • Index of sustainable materials, systems, and technologies
    • Documentation supporting LEED v4.1 Material Ingredient compliance
    • Certification spreadsheet identifying each qualifying product and associated documentation

  • Written Deliverables

    Submit in 1 PDF

    Submit the following in one combined PDF:

    Design Intent Narrative
    Maximum 500 words describing:
    • Overall concept
    • Design inspiration
    • Guest experience
    • Sustainability strategy

    Location Narrative
    Maximum 500 words describing:
    • Building selection
    • Geographic location
    • Community context
    • Benefits of adaptive reuse

    Designer Biography
    Maximum 500 words

    Student Resume

  • Optional Submission

    Students may submit a video presentation (maximum 10 minutes) that explains:

    • Design concept
    • Sustainable design strategies
    • Adaptive reuse approach
    • Guest experience
    • Innovation and technology

Evaluation

Projects will be evaluated on the successful integration of:
  • Adaptive reuse and preservation of existing building assets
  • Sustainable design strategies and material transparency
  • Innovation and emerging technologies
  • Guest experience and hospitality design
  • Community engagement and cultural responsiveness
  • Design excellence and creativity
  • Technical documentation and communication
  • Overall presentation quality
Successful projects will demonstrate that adaptive reuse is more than renovating an existing building—it is an opportunity to create resilient, healthy, and inspiring places that positively impact guests, employees, communities, and the environment. See the below rubric for specific criteria and how they are weighted.
Additional notes on finalist selections
  • Up to (5) projects will be selected as finalists for each scholarship (undergraduate and graduate) and will move on to be judged by a panel of professional industry judges.
  • Final winners are selected from the judges’ recommendations and criteria scores.
  • NOTIFICATION: Participating students and instructors will receive notification stating the status of their project submittal(s) prior to April 30th, 2027.

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