MADRID–(BUSINESS WIRE)–Under the new brand “Guatemala. Amazing and unstoppable” the Central American country will be a FITUR 23 Partner at one of the most important editions of the International Tourism Fair in a context marked by the acceleration of world tourism activity. The new brand that Guatemala is presenting at FITUR 2023 encompasses the industries of tourism, economy, investment and culture for the first time and invites you to get to know the country from a Guatemalan culture viewpo