Chad and Cady Beck founded Beck & Co. Beard Gear in late 2019 in Houston, Texas. It is a family owned and operated company, aimed at servicing Houston and the surrounding communities.
All products are designed and manufactured in house and tested by Chad for quality and consistency.
Made for beardsman, by a beardsman.
Why? In a market full of all kinds of beard products, what in the world would possess someone to join these ranks?
Three reasons.
First, Chad has always enjoyed men’s grooming, and in the last 20 years there hasn’t been many days he hasn’t sported a beard of some length. You could say, it’s destiny.
What was lacking was a product that achieved what he needed and had a scent he, or more importantly, his wife really enjoyed. So, they made their own.
Second, there didn’t seem to be a brand to fit Chad’s niche. Star Wars meets Star Trek meets Happy Days, Country, Classic Rock and Worship music… and maybe a little early 90’s dance mix. You won’t have to look far to find plenty of options inspired by the great outdoors, mountains and trees, but what about the everyday guy who appreciates a good cigar, a fine wine or a smooth scotch? Men may have different interests, hobbies and habits, but classy and looking good never go out of style.
The third reason is faith. This idea, this venture, is an act of faith. When they decided to embark on this journey, it was on faith. They committed to making the business not only about quality products and service, or just putting food on the table. It would need to pour back into the community and local churches. They are excited to see just how God will bless them to be a blessing to others.